Exploring Chinese-speaking beauty markets?
I bring 10 years of beauty industry experience across global e-commerce, retail buying, distribution and brand management. My career spans different sides of the beauty business — from international sourcing and a global e-commerce operation serving 100+ markets, to working with major retailers, distributors and beauty brands in Hong Kong.
Based in Hong Kong with regular travel across Europe and Asia, I’m well positioned to discover promising European beauty brands while staying close to Chinese-speaking consumers and market trends.
Through Spotted Something, I introduce selected products through localized Chinese content and market testing — helping brands understand consumer response, product appeal, price acceptance and purchase intent.
I’m also building an independent online sales platform to turn validated consumer interest into real sales opportunities. Where there is strong potential, I’m open to developing partnerships further through retail, wholesale or distribution.