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Here’s how to make a Twitter thread
Mar 7, 20236 min read
Best PracticesHow Tosocial mediatwitter

Here’s how to make a Twitter thread

Learn how to make a Twitter thread that will keep viewers reading. Plus, find answers to common questions about how to use this functionality.

Tell your tale on Twitter through threads!

You don’t need to invent acronyms for every word in the dictionary – just split your thoughts into a multiple-Tweet post called a thread, and you’re good to go.

Threads help Twitter users bypass a Tweet’s 280-character limit and share their lengthier stories.

Like any good writing piece, Twitter threads generate interest, even suspense. Leverage this feature to Tweet about an event in real-time, such as a basketball match, providing minute-by-minute details to keep the excitement levels up.

Become a better social media scribe by learning how to make a Twitter thread. You’ll never have to cut a narrative short again (even on social media’s most succinct space).

Is a thread better than a Tweet?

Twitter’s Tweets allow users to drop tone-liners, quips, and news bytes. A thread may not be better than a Tweet, per se, but this format has advantages. Here’s how a Twitter thread works to level up your content.

  • You can tell a story how you want to: Imagine you have a surprising or entertaining story about your day. You want your followers to feel the same level of “wait-for-it” narrative suspense as they might if reading a long caption or watching the tale unfold in slides. Create this sensation by using a series of Tweets to tell a story, one bit at a time.
  • You can follow up: Add information to an existing Tweet using threads, even if time has passed. If you’re posting about an event, you can use this feature to get others to respond to your commentary days later, asking what they thought about the Tweets in your story.
  • Your messages rise to the top: If you add new Tweets to an existing Twitter thread, the new messages may shoot straight to your followers' timelines. This is great for placing your content front and center. That said, make sure you post at a digestible pace, as a series of new Tweets back to back can sometimes irk followers.

How to make a Twitter thread

There are two ways to make a Twitter thread – add several Tweets to the thread before posting it or build on already published content. Here’s how.

How to publish an entire thread at once

  1. Open the Twitter mobile app on your iPhone or Android device.
  2. Click the blue plus (+) icon on the screen’s lower right-hand corner to compose a new Tweet.
  3. Write your first Tweet, and click the blue plus (+) icon in the toolbar below the compose window to add another Tweet to your thread.
  4. Post the whole thread by clicking the “Tweet” button in the upper right-hand corner of the screen.

How to add a Tweet to an existing post

  1. Open the iOS or Android Twitter app.
  2. Locate the Tweet that you’d like to add more information to.
  3. Below the Tweet, you’ll see a field in which you can write another.
  4. Type in your first Tweet.
  5. Click the “Compose” icon in the toolbar below the compose window to add another Tweet to your thread.
  6. Post the whole thread by clicking the “Tweet” button in the upper right-hand corner of the screen.
Here’s how to make a Twitter thread

4 tips for writing an engaging Twitter thread

It’s sometimes challenging to grab a viewer’s attention when a wealth of content is available. But we’ve got you covered. Follow these tips and create a “second-glance-worthy post.”

  1. Don’t reveal too much information: Since you’re convincing your followers to read an entire story on an application where viewers interact with up to 280 characters at a time, it’s important to strike the right chord. Hook your audience with a suspenseful opener, and leave the first Tweet at a cliffhanger. This way, your followers will discuss your story, boosting user engagement.
  2. Think of each additional Tweet as a chapter: Yes, Twitter’s character limit may force you into writing a thread even if you hadn’t planned on it. But, if you’re trying to craft a narrative, consider each Tweet a standalone post (even if part of a larger context).
  3. Use multimedia: Twitter allows people to use photo and video content, so leverage it to create eye-catching materials that draw (and hold) a reader’s attention. Add a GIF, for example, as a well-timed punchline in the middle of your narrative, and generate curiosity around a video you’ll post in your thread’s last Tweet.
  4. Share relevant stories: Post relatable or trendy content – such as a product review, your perspective on a contemporary issue, and tips to tackle common problems – so followers feel connected to you and your Tweets.

Twitter thread FAQs

Anyone new to Tweet threads might have lingering questions. Here are answers to a few common queries.

Can you create a Twitter thread in a reply?

Let’s take a step back and recall what a thread is. Since a thread is a multi-Tweet post used to roll out a story over time, it’s not a method of drafting a comment response. Technically, you can’t create a thread in a reply, but you can respond to a comment as often as you want should you run out of characters in your first post. In a way, you can make your own threaded conversation.

How can I delete a Twitter thread?

Unfortunately, you can’t delete an entire thread, although you can remove each Tweet. To delete an individual Tweet, click on the three little dots on the post’s upper right-hand corner and tap “Delete Tweet” from the drop-down menu.

What’s a Tweetstorm?

As you start using threads, you may come across the term “Tweetstorm” – when a user posts several Tweets, one right after another. If you’re building narrative suspense or keeping your reader engaged in event updates, you may want to avoid this tactic, as it can bombard the viewer with content and discourage them from reading.

Up your Twitter game with Linktree

Creating threads on Twitter is an excellent way to engage your audience with some storytelling. It’s like a short movie that livens up your profile and your users’ Twitter feeds. But a thread is not all – there’s so much more you can do on Twitter to stand out among millions of users.

Head to The Linktree blog and learn how to write a banging bio that boosts your follower count, apply for verification and save videos from Tweets. Also, discover the best times to post for optimal traction and how to automate scheduled Tweets to go out automatically during those periods.

While you’re at it, claim your free Linktree URL and organize all your socials under one roof. Get all your subscribers and followers on Instagram, YouTube, and Snapchat to read your interesting threads on Twitter!

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