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Gabriela Ulloa shares how Linktree’s new Courses feature helped her turn years of freelance writing experience into a monetizable course, empowering aspiring writers to pitch with confidence while streamlining her offerings on a trusted platform.
“Linktree has been “that girl” in my bio for the last 5 years”.
Cuban-American journalist, on camera host, and writer, Gabriela Ulloa has a long-standing relationship with Linktree. So when Linktree dropped its new courses feature (powered by Kajabi), she didn’t hesitate – becoming one of the first to launch a course on a trusted platform that was already essential to her business.
With nearly a decade of editorial experience, Gabriela’s work has been featured in The New York Times, Architectural Digest, The Cut, Vulture, Byrdie, Refinery29, and more. With her signature no-gatekeeping approach, she’s built an online course rooted in knowledge-sharing, and offering transparency in the often opaque world of freelance writing.
The course, From Inbox to Byline: A Freelance Writer’s Guide to Pitching a Story, offers a deep-dive into the nuanced art of pitching – demystifying the editorial process while empowering a new generation of writers to share their ideas with clarity and confidence.
From freelancing for leading publications to working in-house and reviewing hundreds of pitches, Gabriela understands both the craft and the business of writing for editorial platforms.
“I’ve been on both sides of the email,” she says. “In-house at Architectural Digest receiving pitch after pitch from PR teams, and now, as a full-time freelancer for the past five years, writing and pitching my own stories.”
Linktree’s courses have given Gabriela the easy-to-use infrastructure to monetize what she already knows her audience wants – without needing to start from scratch.

As a creator, one of Gabriela’s biggest hurdles was turning her wealth of free, organic content into consistent income – without diluting her values or overwhelming her audience with scattered offerings.
With her audience already highly engaged across platforms, she needed a seamless way to consolidate her work, deepen her offerings, and create meaningful monetisation opportunities.
“Linktree’s courses shortens the path from engagement to conversion.”
At the heart of it all? Gabriela’s passion for making creative careers feel less lonely and more aligned.
“Courses are a game-changer. They democratise access to learning and create more paths for continued growth. I’m excited to share what I’ve learned in a way that’s scalable, sustainable, and genuinely useful.”

The course: From Inbox to Byline: A Freelance Writer’s Guide to Pitching a Story
From Inbox to Byline breaks down accessible, real-world lessons, including:
Whether you’re a writer figuring out where to pitch or a seasoned freelancer refining your strategy, From Inbox to Byline offers insider knowledge with Gabriela’s signature warmth and real talk. Explore Gabriela’s course here
Linktree’s new Earn tools, including Courses, Digital Downloads, and Shops, offer creators like Gabriela simpler ways to sell products and monetize online. Create and sell your own course today.
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