Helping Beauty Businesses Grow with Marketing & Business Systems.

Vijay Beauty Strategist Official: Instagram, Facebook, Threads | Linktree

Hi, I'm Vijay, a Beauty Business Educator, author, and the founder of VGrow Digitals.

I'm a mechanical engineer by degree, but my journey took an unexpected turn when I started working as a content writer for a salon. What began as just a job became a passion as I discovered the real impact beauty businesses have on people's confidence.

Over the years, I worked as a Salon Manager and later as the Operational Head of a premium luxury salon, gaining hands-on experience in marketing, operations, customer experience, and business strategy before founding VGrow Digitals.

Today, I help salon owners, spas, bridal studios, and aesthetic clinics grow through practical marketing, business systems, books, and educational content. My mission is to help beauty entrepreneurs build profitable businesses that create lasting impact, not just more bookings.

About Me

Join the Community

Stop guessing what works in beauty marketing.

If you're a salon owner, bridal makeup artist, or aesthetic clinic owner trying to get more customers from Instagram, this free playbook is for you.

Inside this guide, I'll share the marketing principles that I've learned by working inside the beauty industry, not just behind a laptop. You'll discover why most beauty businesses struggle to attract consistent clients, the marketing mistakes that quietly cost you money, and the simple frameworks that help you build trust before customers even contact you.

Inside this free guide

• Why posting on Instagram is not marketing
• The numbers most beauty businesses ignore
• The first four things you should fix before spending on ads
• A simple Instagram playbook for beauty businesses
• How to turn followers into paying customers
• The biggest marketing mistakes salon owners make
• A practical 30-day action plan

This isn't a collection of random tips. It's a clear starting point for anyone who wants to build a beauty business that grows consistently.

Whether you run a salon, bridal makeup studio, or aesthetic clinic, you'll leave with practical ideas you can apply immediately.

100% Free. No fluff. Just actionable marketing insights.

Download your copy and start building a beauty business that attracts more customers with smarter marketing.

Beauty Marketing Playbook (FREE Guide)

Vijay Beauty Strategist

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Vijay Beauty Strategist

Helping Beauty Businesses Grow with Marketing & Business Systems.

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