Connect Klaviyo to your Linktree to automatically sync subscriber data from your forms—like Subscribe, Contact, Digital Downloads, or Courses—directly into your Klaviyo list. This integration makes it easy to run email or SMS campaigns, set up automations, and segment your audience.
Before you start
Make sure you have the following:
An active Klaviyo account
A Linktree plan that includes integrations (Pro or Premium)
At least one form set up in your Linktree to collect audience data (e.g., Subscribe, Contact, Digital Downloads, or Courses)
How to connect Klaviyo
In your Linktree admin, go to the Audience tab and click Integrations.
Find Klaviyo and click Connect.
Sign in to your Klaviyo account and authorize the connection.
Choose the Klaviyo list where you'd like your audience data to sync.
📝 Note: Once connected, Linktree will automatically sync all past and future form submissions to your selected Klaviyo list.
Use your Linktree data in Klaviyo
After connecting Klaviyo, you can use the audience data in Klaviyo to:
Build automations and campaigns (e.g., send a welcome email when someone fills out your Linktree form)
Create segments based on form types (e.g., “Linktree: Subscribe” or “Linktree: Contact Form”)
Filter subscribers by tags (e.g., “Course” or “Download”) for more personalized messaging
💡 Tip: Use Linktree’s form tags in Klaviyo to group your subscribers by how they signed up.
What data is synced
Linktree field | Where it goes in Klaviyo |
Email field in Klaviyo | |
First Name / Last Name | First Name / Last Name (if provided) |
Phone number | Phone number field (if provided) |
Date of Birth | D.O.B field (if provided) |
Source method and origin | Klaviyo segments (e.g., “Linktree: Contact Form”) |
Country and city | Custom properties (if captured) |
Any custom fields | Custom properties |
📝 Note: Only contacts who provide consent will be synced. You're responsible for complying with privacy laws and regulations when you collect, use and store subscriber data.