How Influencers & Creators Are Using Linktree

Few people encapsulate the entrepreneurial spirit so well as influencers. Combining social connectedness and creativity with digital smarts, influencers are at the apex of some of the most fascinating stuff happening online right now.

We're lucky to count many of the world's best influencers as part of the Linktree fam, across the breadth of health and fitness, fashion, beauty, TikTok, streamers and yes, pet-fluencers.

Let's take a look at the ways influencers are using Linktree to drive their content and their businesses.

1. Run multiple campaigns at any one time

You've likely got a a tonne of different content objectives at any one time. You need to push your sponsored content and ad work, you've got affiliate products and of course your BAU organic content that grew you this far. Using a Linktree showcases your diverse range of content, while keeping all your partners happy and your revenue streams flowing. It also creates those long tail opportunities once a campaign is no longer the featured article/post—you've still got space for it amongst your mix.

Tools that will work best for you:

• Link Scheduling: set your links to go live right in line with campaigns or product launches.
• Priority Links: animate a single link to draw attention to your current piece of featured content.
• Leap Links: for those special launches or collaborations, you can set a Linktree bypass for a limited time, without needing to change any of your bio links.
• Video Links: embed your video content directly into your Linktree and still clock views on it, and clicks on more content.

2. Get data on conversion you can show to brands

Data is your wingman when you are negotiating projects. Being able to offer brands and collaborators insights around how engaged your audience is with your content, what drives conversion for you, and where you get your referrals from serious strength to your business. Using Linktree, these insights take no unearthing—they're presented to you on clear charts.

• Geo data: find out where your audience is from. You may even discover there's a country driving more traffic than you expected, that opens up a new partnership opportunity.
• Referral data: which sites send traffic your way? You can measure campaign effectiveness from your side too.
• CSV downloads: if you want to dig into the raw data and chart your Linktree stats alongside data from other platforms, simply download a date range and go!

3. Full control over your branding

Your personal brand is probably pretty unique to you, after all you've grown an audience around it! So being able to showcase what makes your brand yours is important. With Linktree, you can flex the full range of customization tools.

• Set a custom avatar: as a simple first win, replace your header pic!
• Select a preset theme: pick from the range available
• Or fully customize your own: you can upload your own background image, or select your brand palette for use across buttons, backgrounds and shadowing.
• Switch up your fonts and button shapes: get creative, and watch to see if conversion changes with your button and font selections.

@linktr.ee Let's add a little bit of spice to some Linktrees 🌶️ From uploading a custom background to displaying TikToks directly onto your profile, there's so much personalization you can do to a Linktree to make it truly yours. Watch as graphic designer @elliotisacoolguy gives creator @MixinItUpWithMichelle’s profile an Extreme Linkover to help her food content creation shine 🌟 #linktree #linkinbio #makeover #makeovertransformation #graphicdesigntiktok #makeoverchallenge #graphicdesigntips #contentcreatortips #creatoreconomy #cookingtiktok #extrememakeover ♬ original sound - Linktree

4. Increase your audiences across the breadth of your channels

Linktree is the one-stop-shop for all of your content. Not only do you only need to update it in one place, but you also have just the one link to share to drive your traffic to it.

• Use social icons: declutter the links on your Linktree by using the social icons to point visitors to each of your platforms.
• Put your Linktree everywhere: make your Linktree do the legwork in unifying your content by using it in the bios across all of your platforms and in campaign links.
• Use custom meta: make sure you're discovered easily by overhauling your Linktree SEO.

Looking for more tips on how you can monetize your social audience with Linktree? Get these hot tips from LinkedIn influencer, Nathaniel Bibby.